Tips for Social Media Marketing!

Gary Varynerchuk is a serial entrepreneur that speaks about social media and the powers it can create for a business. Social media allows for creators to use their whole imagination and creativity in their job. Here are some ways that can help in your future social media career!

Benefits of Social Media Marketing!

Social media marketing can be used in many ways beneficially such as promoting small businesses and bringing awareness, creating a family within your audience, achieving your own personal goals while helping other obtain theirs. Building a community or family with your audience creates a chain reaction of acknowledgment and sharing business to others. This builds an identity that can be used to expand your business and help achieve your goals.

For more information check out this link 🢛

Newberry, C. (2023, December 15). What is social media marketing? [complete 2024 guide]. Social Media Marketing & Management Dashboard. https://blog.hootsuite.com/social-media-marketing/

Disadvantages of Social Media Marketing!

There are many ways that social media marketing could be a used as a disadvantage. Some of these ways could include how time consuming it is, the heavy rely on ads, privacy and security measures, negative feedback, etc. Ads are the main channel of money for most companies that are dominating the marketing making it hard to for small businesses to gain popularity. Privacy and security can be hacked into at any point making it never safe for your information, because at any point someone could leak it. Social Media Marketing is an extremely time-consuming job that allows anyone and everyone to say their opinions whether kind or not.

For more information click the link below 🢛

Owen, J., says:, J., says:, J. O., & says:, V. de B. (2020, February 21). 10 disadvantages of Social Media Marketing & What to do?. Techjackie. https://techjackie.com/disadvantages-of-social-media-marketing/#8-8-security-and-privacy-policy-issues

What are the top networks for Social Media?

The most frequently used social media platforms are Facebook, Instagram, TikTok, LinkedIn, Snapchat, Twitter, and Pinterest. All of these platforms have allowed users to be creative and engage with their audiences in many different ways.

For more information check out this link 🢛

Newberry, C. (2023, December 15). What is social media marketing? [complete 2024 guide]. Social Media Marketing & Management Dashboard. https://blog.hootsuite.com/social-media-marketing/

Beginner Advice for Social Media Marketing!

When starting Social Media Marketing you want to sync all your accounts to ensure you have an eye on all of your accounts. Scheduling posts increases the audience to make sure they know when you are active on your platforms. This allows is to become easier for both the creator and audiences to communicate and engage with one another.

For more information click the link 🢛

Carmicheal, K. (2021, April 15). 15 essential social media marketing tips from beginner to advanced. HubSpot Blog. https://blog.hubspot.com/marketing/data-backed-social-media-marketing-tips#:~:text=Social%20Media%20Marketing%20Tips%20for%20Beginners%201%201.,...%205%205.%20Use%20visuals%20whenever%20possible.%20

Protecting your content!

In this Podcast Casey Handy-Smith the founder and managing attorney of C. Handy Law talks with Erica and Casey about the essentials for creators to protect and understand their businesses.

Marketing for beginners!

This podcast is for beginners who want to understand the importance of marketing and the overall activities of marketing.

Instagram Marketing!

Instagram is a highly known and used platform among many brands and influencers. Many influencers are paid from the brand being posted in the videos or pictures. The power of this marketing comes down to trust. Meaning many of the audience want advice or admire these creators, Instagram allows paid ads, reels, links, and stories that allow for the audience to engage more with the creator.

For more information click the link 🢛

Bray, M. (2024, April 4). The Ultimate Guide to Instagram influencer marketing for brands. HubSpot Blog. https://blog.hubspot.com/marketing/instagram-influencer-marketing?hubs_content=blog.hubspot.com%2Fmarketing&hubs_content-cta=The+Ultimate+Guide+to+Instagram+Influencer+Marketing+for+Bra...

Strategies for Social Media Marketing!

In this YouTube video Milou Pietersz explain effective ways to create a strong and effective social media marketing strategy.

Goals for Social Media Marketing 2024!

Some of the top goals according to hubspot.blog is that 23% of marketing is increasing revenue and sales but also increasing customer experience by 19%. Other ways can be increasing brand awareness and reaching out to new audiences (18%), improving sales (16%), and integrating AI into marketing strategy.

For more information click the link 🢛

Santiago, E. (2024, March 12). The HubSpot blog’s 2024 Social Media Marketing Report: Data from 1400+ global marketers. HubSpot Blog. https://blog.hubspot.com/marketing/hubspot-blog-social-media-marketing-rep

Social Media Marketing Campaigns!

Social media is growing rapidly making it a crucial part of marketing. Social Media Marketing Campaigns is when platforms are used to reinforce information making them strategically focused, measurable outcomes, and influence followers to feel a certain way. This helps improve brand awareness, connect with the audience, and increase sales.

For more information click the link 🢛

Baker, K. (2021, December 2). The Ultimate Guide to Social Media Marketing Campaigns. HubSpot Blog. https://blog.hubspot.com/marketing/social-media-campaigns

How Social Media Calanders Can Help Your Content?

In this video it explains the importance of social media calendars and how it can benefit your content

Is AI Helpful?

The importance of marketing is the long-term success and reliance of technology. Kieran talks about the controversial copywriting and how it can affect a company.

Professional Biographs for Content Creators!

The purpose of a professional biography is to know who you are, what you've done, and what you can do so that your audience can understand your personality and what you stand for. 67% of consumers trust a brand for their products and services. This can all be told by the biography.

For more information click the link 🢛

Cox, L. K. (2023, December 20). 27 of the best professional bio examples I’ve ever seen [+ templates]. HubSpot Blog. https://blog.hubspot.com/marketing/professional-bio-examples?hubs_content=blog.hubspot.com%252F&hubs_content-cta=null&hubs_post-cta=blognavcard-marketing

Does Representation Matter?

Representation matters because it recognizes the effort of including more people in the marketing strategy. This allows brands to embrace inclusive marketing visual imagery that represents their audience. Representing can be in photos, products, content, and people. these can all help represent your brand.

For more information click the link 🢛

Thompson, S. (2023, November 27). How to do representation in marketing the right way (+ consumer perspectives). HubSpot Blog. https://blog.hubspot.com/marketing/representation-in-marketing?hubs_content=blog.hubspot.com%2Fmarketing%2Fsocial-media-campaigns&hubs_content-cta=null

How does LinkedIn Help Social Media Marketing?

In this video it explains the importance of LinkedIn and how it can help your professional and marketing career. Networking with LinkedIn can allow many different ways for your audience and others brands to find out about yourself.

Social Media Marketing Tips to Make Money!

In this video it gives 10 examples and tools on how to make your business grow and to make money. Social media is everchanging and there are many ways to fall behind because of that.

YouTube or Tiktok? Which is better for business?

YouTube is the original platform that content creators used to grow rapidly but slowly it has deterred. TikTok is the new platform that has increased its users by millions since created. In this video it is a debate on which one is better for business?

Staying While You're Struggling!

Business is hard especially during the times where you don't feel like you will succeed. In this episode Andie speaks about the importance of staying strong in your work and yourself during the rough points of your career.